Square Dots: Brand Identity Services

Both new companies and established Brand, Marketing, and Creative teams turn to Square Dots to develop or refine their logo, visual identity, style guides, templates, and more—guided by your marketing strategy, customer insights, competitive analysis, and other key factors.

Who are our clients?

Square Dots Design is a multi-disciplinary studio which produces high-end, effective branding. Our clients are predominately from Australia but also from other countries such as; New Zealand, PNG, Singapore, United States, China, Germany, Spain and many more. Our more known clients are; RMIT, The University of Queensland, The University of Melbourne, Glencore, Bass Coast Specialist School and Government agencies.

Purpose Counselling Logo Design Melbourne Graphic Design & Brand Design Agency
Get Back on Your Feet Branding Logo Design, Case Study

The Importance of Developing a Brand Identity for Your Business

A strong brand is one of the most effective tools for distinguishing your company from the competition. A clear and consistent brand identity serves as the face of your business, reflecting its values, mission, and personality. By leveraging professional brand design services, companies can shape public perception, influence customer behavior, and boost brand recognition.

Why Our
Brand Identity
Design Services?

Our team of visionary brand designers create inspirational designs that work perfectly.  We blend artistry with strategy to create logos that resonate deeply with your target audience, leaving an indelible mark in their minds.

Whether you’re a budding start-up business and looking to make a grand entrance or you are an established business aiming for a brand refresh, we tailor our designs to reflect your distinct personality and aspirations. From sleek and modern to timeless and classic, we cater to every style and preference, ensuring that your logo captures the essence of your brand identity

Why choose a Brand Package?

By selecting a once-off brand package you are able to have your custom brand created hassle-free, no contracts apply and you have the peace of mind of knowing that you’re in the right hands. That your project is taken care of by highly experienced designers.  There are no hidden costs, you get all the files you will need and unlimited revisions because we’re not satisfied with our work unless you are.

services company in Victoria. La Petit France is a Brand designed by Squaredots and is a cafe in Melbourne, Australia.

Our Work

services company in Victoria. La Petit France is a Brand designed by Squaredots and is a cafe in Melbourne, Australia.
Purpose Counselling logo design brand design Melbourne Agency
Bartel Law business branding business card client Melbourne
logo design
Award winning logo brand design by squaredots Melbourne
Cytra Civil Brand and logo design Melbourne Graphic design agency
logo design
logo design
Latest Work, MSP Power Solutions
logo design

What is Brand Design?

When referring to brand design, the brand design is generally your logo design but with other marketing design elements and not just the logo design.

Brand design is the process of creating various elements of a companies identity. Therefore, creating the logo for the company, the stationery or printing materials. The website and other marketing designs.

Our logo designers create brands and other marketing designs that have represent your business perfectly! The logo design and any other branding that we create will suit your products and services and will appeal to you and to your customers or clients. From start to end, we make the brand design process appealing and comfortable for you. We ensure that you are happy with our design service, timing and designs.

graphic designer logo stationery portfolio of clients

Our Brand Identity
Design Process

Research and Strategy

Before we start any project, we take the time to thoroughly understand your business. This includes researching market trends, exploring customer preferences, and analysing your competitors. This discovery phase lays a strong foundation, ensuring our brand design services are strategically aligned with both current market needs and the unique essence of your brand.

Research and Strategy

After presenting the initial concepts, we actively gather feedback to fine-tune the designs. Our branding design services include an iterative refinement process, allowing us to make thoughtful adjustments based on your input. The goal is to ensure the final outcome not only looks visually appealing but also connects meaningfully with your target audience.

Conceptualisation

Building on the insights gathered in the initial phase, our creative team dives into an exploration process. This stage is all about ideation—developing early concepts, experimenting with colour palettes, typography, and visual elements, and imagining how the brand could come to life across different touchpoints.

Implementation

After finalising the designs, we move into the implementation stage of our brand identity design services. This phase goes far beyond simply adding a logo to your website. Your brand identity is rolled out across all customer touchpoints—from business cards and packaging to digital ads and social media. Our team ensures consistent application across every platform, strengthening brand recognition and delivering a cohesive brand experience.

Here’s how to get started

Choose a Plan
Clients select from various plans based on their needs and budget.

Payment
After selecting a plan, clients proceed to payment.

Onboarding and Brief
Upon successful payment, a project manager is assigned to the client for onboarding and task clarification. Clients fill out a brief detailing their business and design needs to help designers understand their requirements.

Designer Assignment
Your design is started after the brief is completed.

Feedback and Revisions
The designer submits completed tasks for review. Clients review the work, request revisions if needed, and the designer updates accordingly.

Task Completion
Once the client is satisfied, the task is marked as complete.

New Task, New Project
After completing one task, clients can create new tasks and continue the process.

Award Winning Design Services

Our clients include a large number of Australian corporate, medium and small businesses from Melbourne, Sydney, Brisbane, Perth, Cairns, Hobart and all cities in Australia and Internationally.

Our Logo Design Clients Include;

RMIT University, ANZPAC (Australian and New Zealand Podiatry Accreditation Council), The University of Melbourne, Queensland University, Crime Stoppers Australia, St John Vianney’s Primary School, large Mining companies such as Glencore & Weir Minerals & builders such as NQ Homes.

Read more about our clients

SEE HOW WE COMPARE

What Makes Us Different?

All your creative needs, taken care of—without the hassle.
No freelancers to manage. No hiring process.
No contracts. Just fast, reliable results.

 

  • Unlimited requests
  • Real-time collaboration
  • Unlimited revisions
  • Unlimited brand profiles
  • Native source files
  • Cancel anytime
  • Art Director
  • Middle+/Senior Designer
  • Project Manager

What Our
Clients say

“The service was first rate. All promises were met and the designs were fabulous. We especially liked your contemporary interpretation of our family’s old “Rocking W” sheep brand, which allows us to continue the story.  The Brand Guidelines are helpful.”

Andrew & Colleen Wood, Wood Accord | Logo Design | Branding | Melbourne Australia

“We would like to express our gratitude and to say how much we love the work that has been done for us by Squaredots. They are creative and above all have listened to what it was we wanted. The end result was much more than we expected, we have had lots of favourable comments from clients and suppliers on the sleek image of the business. Thank you for creating the perfect logo for our company.”

Tara Frost, Secure Events | Logo Design | Website | Branding | Sydney

“I found Squaredots extremely easy to deal with. The team was understanding, patient and professional, and their creative ideas were very helpful. I am delighted with my logo and have received very positive feedback from people. I would highly recommend you use them for all your stationery and logo design work.”

Gary Chow, Lucid Lingo | Logo Design | Branding | Brisbane QLD

“Thanks for the fantastic looking logo that our business can grow around, and be proud of. You pretty much got it right with the first revision, and spot on by the second. Now that’s quick! Whenever I needed a question answered, you were quick and dealt with all our queries and it was an absolute pleasure to work with.”

Nick Sarris, Coco Bear | Logo Design | Branding | NSW Australia

“Thank you for these final documents and your excellent service! I found your communication excellent, as your emails always explained the next step and timing. You always delivered on achieving the timeframe and usually beat it. I also appreciated your patience when making my requested revisions to get to the end solution. I am really happy with the finished product and have already told others what a great service you offer. I’ll be back in touch soon, many thanks.”

Peter Overton, Overton Projects | Logo Design | Website | Branding | Hobart TAS

“Thanks for the fantastic looking logo that our business can grow around, and be proud of. You pretty much got it right with the first revision, and spot on by the second. Now that’s quick! Whenever I needed a question answered, you were quick and dealt with all our queries and it was an absolute pleasure to work with.”

Nick Sarris, Coco Bear | Logo Design | Branding | Sydney NSW

WHAT WE OFFER

Brand Identity

Logo Design
Rebranding Services
Brand Identity Design
Brand/Style Guide Development
Corporate Stationery & Collateral

Graphic Design

Merchandise & Clothing Design
Package & Label design

Infographic Design & Illustration
Corporate Stationery
Brochure Design
Presentation & Pitch Deck Design
Stickers

No Code Website Design

Landing Page Design
Responsive Websites
WordPress Websites
Web Form Design
Wix Websites
WebFlow Websites
Framer Websites
Copywriting & Website SEO
Website Icons

Stationery Design

Business Card Design
Corporate Stationery Design
Letterhead Design
With Compliments Design

Social Media

Social Media Images
Social Ad Graphics

Other

Professional Copywriting
Digital Marketing
Digital Forms
Email Forms
No Code Email Signatures

OUR CLIENTS (Square Dots was formerly Logoland)

anzpac logo
Glencore Logo a Squaredots Client
Crime Stoppers a Squaredots client
RMIT University logo, a Squaredots Client
The University of Melbourne a Squaredots client
Clients CIO Advisory
Clients The University of Queensland
clients-tazlec-brand-logo
Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.

Not readable? Change text. captcha txt