CREATING
CAPTIVATING
BRANDS
SINCE 2005
At our design agency we go above and beyond and design the most inspirational and unique brands for our clients. Want strategic and effective Brand Identity and Logo Design Services? We ensure that your new brand will be captivating and essentially be perfect for your business!
Feeling lost about your branding? need a simple solution?
We get it. Launching or updating your brand
can be overwhelming. That’s why,
we are here to help you concentrate
on what you really need to do.
can be overwhelming. That’s why,
we are here to help you concentrate
on what you really need to do.
With Square Dots
you can start today!
you can start today!
Order your custom brand instantly! We ask all the questions on our online creative brief and ensure that we understand your business and needs before we commence.
Looking for clarity?
Strategy? Design Consistency?
and Growth?
Building a brand and business from the ground up can feel overwhelming, especially when you’re trying to juggle all the elements involved—strategy, design, marketing, and growth. The market is crowded, competition is fierce, and you might not always have the clear roadmap to reach your target audience or stand out.
This uncertainty can lead to frustration, confusion, and sometimes even burnout.
With over 20 years of experience in the industry, Square Dots understands how complex and multifaceted the process can be. We’ve worked with businesses at every stage—whether they’re just starting or looking to evolve into the next phase of success. We know that you need more than just a logo or catchy tagline to succeed. You need a comprehensive brand identity that resonates with your audience and supports your business goals.
Square Dots works in two ways –
1. With Our own Clients
2. You can outsource your work to us!
1. With Our own Clients
2. You can outsource your work to us!
Outsource Graphic Design
THE EASY WAY!
THE EASY WAY!
Revolutionize your creative process with Square Dots as your go-to creative department. Instantly access our team of skilled designers and leave behind traditional staffing woes.
Our graphic design retainer plans ensure premium quality, reliability and cost-effectiveness for mid-sized businesses to large enterprises across Australia, United States, Europe and Asia.
You’ve got bold ideas, tight deadlines, and a lot of design work on your plate. That’s where we come in! Our retainer plans are more than just a quick design fix—they’re about building a strong, lasting partnership.
With us by your side, you’re not just getting designs. You’re gaining full support, flexibility, and seamless communication. Think of us as your dedicated design team, ready to tackle projects big or small whenever you need them.
So, why stress over the details when you can relax and let us handle the heavy lifting? With a retainer plan, you’re not just investing in designs, you’re securing peace of mind and a dependable design partnership—one that’s as reliable as your morning coffee.
We make every step of the design
process nice and simple,
from the initial concept to the final
execution, so that you can focus on
what you do best—running and
growing your business.
process nice and simple,
from the initial concept to the final
execution, so that you can focus on
what you do best—running and
growing your business.
At Square Dots,
we take the guesswork
out of the process.
we take the guesswork
out of the process.
Let’s make your brand not just another name in the market, but a force that resonates with your audience and accelerates your business success.
What Our
Clients say
“The website is very self explanatory and it was an easy choice to use Squaredots for helping to design the logo (GraffitiStop). The final product is clear, simple, good colours and the style guide is very definitive and easy to follow. The process was very simple, receive emails, send feedback, receive updated concepts and progress.”
Trevor O’Hara (CEO), Crime Stoppers | Logo Design | Branding | Brisbane
“We would like to express our gratitude and to say how much we love the work that has been done for us by Squaredots. They are creative and above all have listened to what it was we wanted. The end result was much more than we expected, we have had lots of favourable comments from clients and suppliers on the sleek image of the business. Thank you for creating the perfect logo for our company.”
Tara Frost, Secure Events | Logo Design | Website | Branding | Sydney
“I found Squaredots extremely easy to deal with. The team was understanding, patient and professional, and their creative ideas were very helpful. I am delighted with my logo and have received very positive feedback from people. I would highly recommend you use them for all your stationery and logo design work.”
Gary Chow, Lucid Lingo | Logo Design | Branding | Brisbane QLD
“The service was first rate. All promises were met and the designs were fabulous. We especially liked your contemporary interpretation of our family’s old “Rocking W” sheep brand, which allows us to continue the story. The Brand Guidelines are helpful.”
Andrew & Colleen Wood, Wood Accord | Logo Design | Branding | Melbourne VIC
“Thank you for these final documents and your excellent service! I found your communication excellent, as your emails always explained the next step and timing. You always delivered on achieving the timeframe and usually beat it. I also appreciated your patience when making my requested revisions to get to the end solution. I am really happy with the finished product and have already told others what a great service you offer. I’ll be back in touch soon, many thanks.”
Peter Overton, Overton Projects | Logo Design | Website | Branding | Hobart TAS
“Thanks for the fantastic looking logo that our business can grow around, and be proud of. You pretty much got it right with the first revision, and spot on by the second. Now that’s quick! Whenever I needed a question answered, you were quick and dealt with all our queries and it was an absolute pleasure to work with.”
Nick Sarris, Coco Bear | Logo Design | Branding | Sydney NSW
Building a brand isn’t just about creating pretty visuals; it’s about aligning design with your business objectives. Our team works with you to develop a the perfect brand strategy that integrates with your business in every way. From positioning to messaging, we ensure everything is aligned with your long-term vision.
WHAT WE OFFER
Brand Identity
Graphic Design
Packaging design
Publication design
Annual report design
Corporate stationery
Brochure design
Internal communications
Website Design
Mobile websites
Responsive websites
Back end development
WordPress websites
Shopify websites
SEO Strategy
Google adwords
Stationery Design
Business card design
Corporate stationery design
Letterhead design
With compliments design
Social Media
Post templates and feed design
Facebook page branding
Twitter profile branding
Google Business page branding
Advertising campaign management
Social Media Management
Other
Professional copywriting
Print management
Digital Marketing
Digital Forms
Email Forms
Email Signatures
What is brand design and why is a professionally designed brand better?
1. A professional brand and logo builds brand recognition for your business and therefore builds trust.
Your logo is the first point of contact between your business and your potential customers. A well-designed logo and other visual elements can help create a memorable and recognizable brand identity that stands out in a crowded market. Brand recognition is crucial for building a strong customer base and increasing sales. Consistency in brand design across all touchpoints, including website, social media, packaging, and marketing materials, can help reinforce your brand’s visual identity and improve brand recall.
2. A professional logo design establishes credibility and trust
A well created logo is often associated with quality, reliability, and professionalism. Through a professional brand a positive first impression is established which then creates credibility and trust with your target audience. A poorly designed brand or logo design, on the other hand, can damage your reputation and make your business appear unprofessional or untrustworthy. A strong brand design that resonates with your audience can help build brand loyalty and foster long-term relationships with your customers.
3. A custom and professional logo design establishes a brand and differentiates your business from your competitors.
In a crowded market, a well designed brand can help your business stand out and differentiate itself from competitors. A distinctive visual identity can help create a lasting impression in the minds of your customers, making it easier for them to remember and choose your brand over others. A professional logo design agency with experience such as ours will ensure that your brand communicates your business’ unique value proposition and positioning to your target audience, ensuring that your message is clearly understood and sets your business apart from your competitors.
4. Your professionally designed logo & branding creates consistency in your business image.
Consistency in branding is crucial for building a strong brand identity. A well-designed brand system includes guidelines on how to use visual elements such as the logo, color palette, typography, and imagery. These guidelines help ensure that all communications and touch points are consistent with the brand’s visual identity. Consistency in brand design can help create a cohesive brand experience across all touch points and reinforce the brand’s values, positioning, and messaging.
5. A well designed logo increases business value.
A well-designed brand can significantly increase the value of your business. A strong brand identity can make your business more attractive to investors, partners, and potential buyers. It can also help command a premium price for your products or services, as customers are willing to pay more for brands they trust and recognize. A strong brand identity can also help improve customer loyalty and increase customer lifetime value, resulting in long-term business growth.
In conclusion, brand design plays a crucial role in creating a strong brand identity and building a successful business. Well-designed logo & branding can help build brand recognition, establish credibility and trust, differentiate your brand and business from competitors, create consistency in branding, and increase business value. It is essential to invest in a professional brand design that resonates with your target audience and accurately reflects your brand’s values and positioning.
Award Winning Melbourne
Brand Design Services!
Our work has been chosen for LogoLounge Book10!
Our logo design work has appeared on the 2017 LogoLounge 10 Book and our work was chosen from amongst 40,000 logos.
Our logo design team at Squaredots submitted only a handful of the logos that we had created for clients and two of our logos were selected by these very prestigious judges!
(Square Dots was formerly Logoland)
We have had clients from:
MELBOURNE . GIPPSLAND . BRISBANE . QLD . SYDNEY . NSW . ADELAIDE . PERTH . CAIRNS. HOBART . CANBERRA . THAILAND . PNG . CHINA . MALAYSIA . USA . CANADA . NEW ZEALAND . JAPAN . UNITED KINGDOM . DENMARK . GERMANY
Frequently Asked Questions
Q: What is brand?
A: The brand dis the process of creating a visual identity for a company, product or service. It involves developing a unique logo, typography, colour palette and other visual elements that distinguish a brand from its competitors.
Q: What do your logo design packages typically include?
A: Our logo or brand design packages typically includes a logo design, colour palette, brand guidelines, and any additional visual elements that are necessary to establish a brand’s identity. Some of our packages also include business card design, letterhead design, and other branding designs such as marketing card design, Facebook or Social media designs and other designs depending on the package.
Q: Why is professionally crafted logo design important?
A: To be able to differentiate from competitors it’s important to have a professional create your logo design. A well thought out logo design and branding can also help to build brand recognition and loyalty, which can lead to increased sales and customer loyalty.
Q: Why should I hire a professional to create my brand?
A: Your brand is not just a pretty picture for people to look at. In fact, it’s a professional representation of your business.
Your brand is used on all your business marketing designs such as; your website, business cards, packaging, labels, social media, printed materials, vehicle, uniforms and more. Your brand differentiates your business from others, such as your competitors and you it is crucial for your brand to stand out so that your business is chosen more than other companies and be recognizable to the right consumers.
That’s where our professional logo designers can play a large part in achieving the very best results for your company. Our company prides itself in providing the highest quality, custom logo design services at a price suitable for a start-up or small business.
Q: Will I be satisfied with my logo? what if I don’t like the concepts?
A: Satisfaction with a logo design ultimately depends on personal preference, but a good brand design process should involve multiple concepts and revisions to ensure that the final product meets your needs. If you don’t like the initial logo design concepts, don’t hesitate to provide feedback and request revisions until you are happy with the end result. Remember, a great logo can be an important asset for your brand, so it’s worth taking the time to get it right.
Q: How often should I update my brand design?
A: It’s a good idea to periodically evaluate your branding to ensure that it still accurately reflects your company’s values and goals. However, there is no set timeline for updating your logo and full branding, and it can depend on factors such as changes in the market, changes in your target audience, or changes in your company’s direction.
Q: But I want to be able to talk to a real person.
A: No worries! At Squaredots you speak to a real senior brand designer! Our friendly design team will be glad to help you throughout the logo design and branding process.
Q: Do you offer branding packages that include logo design? What if I need additional branding materials like business cards or letterheads?
A: We usually start with the logo design, then your business card and other branding if required. Our packages include a choice of logo design with stationery packages that include; logo and business card design or logo and stationery design for a full branding solution.
Q: Why should I have my brand designed by your Melbourne branding team?
A: At Squaredots our professional logo design team conduct careful research, planning and use their very best creative abilities to design your branding and therefore create the very best and most suitable branding for your business or small business. Having your logo design brand professionally designed by our design team will be an investment and will deliver an important message, whether it may be your company goals, a representation of your business name or your company slogan.
Q: With Squaredots Australia, do I get the copyright to the logo design?
A: Yes, with Squaredots Australia you own the rights to your finalised design. See our packages
Q: Can I see other logo design and branding projects that you have created?
A: Certainly! We have an extensive portfolio of our logo, branding and graphic design work! View our portfolio
See our What is logo design or brand design?, label and packaging design, business card design and other graphic design work or get in touch
OUR CLIENTS (Square Dots was formerly Logoland)
